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Find It!


By Jim Pappas - Posted on 10 August 2009

Keeping your eye on the ball…? Have a clue as to what THE BALL actually is? The first step in creating a Terrific Business System is to have a crystal clear vision of exactly what you’re about. It’s your on-going, living and breathing Business Purpose.  
What’s your Primary Aim?

 The Primary Aim for our firm is To Be A Success Builder. That’s exactly what our ball looks like. Each and every new plan, process and system is designed and inspired by our quest to create successful systems for our clients. For a long time I defined and re-defined My Primary Aim. Each new version was an eloquent revision; but, in the end, they were meaningless to me. At the beginning of getting it right, I tossed everything into Life’s Recycle Bin and focused on Finding It. Finding My Primary Aim became my Primary Aim. I didn’t freak out… I just slowed down, calmed down and one day… To Be A Success Builder just seemed like what I was doing and what I needed to do. It’s not a long, verbose string of business school mumbo-jumbo… it's just what we do for others and it has meaning to me.

Discover your Primary Aim and then guide your business with a compass that leads you to where you were meant to be.

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